The development of your business very much depends on the skills of its founder. That’s why in your business plan you should elaborate your personal suitability. The top priority here are your professional qualifications. You should also mention any specific knowledge of the industry your business will be involved in, as well as your commercial know-how.
Please note: The business plan should mention both your strengths and your weaknesses, so that the bank can get an idea of how you will perform as an entrepreneur. So, don’t be shy – explain what your skills and qualifications are. Maybe even your origin is an asset for setting up your business, because you have certain language skills or knowledge of a certain country, or because your intercultural skills are excellent? Be realistic when you talk about your weaknesses, and demonstrate how you can work on them.
Checklist for your business plan (English, German)
BMWi GründerZeiten no. 7: Businessplan (business plan)
Checklist for your financing plan
Things to bear in mind when planning your business finances (German, English)